Whether you’re a new agent or a seasoned pro, we understand that marketing your brand and listings can feel overwhelming. Over the next 6 weeks, we’ll be breaking down the basics of some of the most popular marketing tactics in the industry to give you the foundation you need to take your marketing to the next level.

Join us for our inaugural Fall 2023 Semester, where through short, self-paced classes and thought-provoking prompts, you’ll learn strategic ways to market and grow your business.

FALL SEMESTER STRUCTURE

• WEEKLY SCHEDULE:

  • Monday-Wednesday | Class In Session

    • ~30-minute daily classes with worksheet prompts.

      • Note: worksheets will be linked on each weekly course page.

    • This is an entirely virtual and self-paced program, meaning you can take the classes anywhere, anytime.

      • Note: we recommend taking the classes on your computer, not your phone, for optimal class participation.

  • Thursday | Ask Marketing Anything: Marketing Mastery Institute Edition

    • Join us for live virtual support where you’ll have the opportunity to connect with members of the Marketing Mastery Institute Team to go over what you’ve learned in class and ask questions.

    • ACTION ITEM: Please click here to add the Marketing Mastery Institute calendar to your Google Calendar.

    • Thursdays from 2-3 PM EST / 1-2 PM CST

• WHY:

  • In addition to amping up your marketing skillset, by completing the Fall 2023 Semester, you’ll have access to:

    • Exclusive Discount with the Enhanced Marketing Services Team

      • $100 off SOI packages: $350 for SOI Lite & $950 for SOI Pro (3 month package price)

    • A custom brand or listing marketing strategy based on worksheet answers and newfound goals

    • Brand Strategy Session with a Brand Guidelines Deck showcasing how to utilize the Compass Brand Elements in a way that’s unique to your taste and preferences

HOMEWORK

• Course Worksheet

  • Every course will have its own Course Worksheet with prompts that correlate with what you’re learning. Be sure to reference it every time you see the word “Prompt” come across your course deck.

• After each week of classes, please fill out this form so we can keep track of your participation.

SYLLABUS

• September 25-28: Branding

• October 2-5: Content Strategy

• October 9-12: Digital Footprint

• October 16-19: Social Media

• October 23-26: Direct Mail

• October 30-November 2: Market Your Listing