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Direct Mail 105 | Looks are Actually Everything

This course covers best practices for direct mail, focusing on choosing photos, wording, print quality, and more. It emphasizes the importance of selecting impactful and relevant photos that capture attention and convey your message effectively.

Direct Mail 104 | Plan Ahead to Excel Later

In this course, you will uncover the benefits of early preparation, including how to best structure your schedule, where to source your direct mail themes, and how this all applies to all other marketing efforts.

Branding 106 | Creating your own Brand Guidelines

In this final 100 class, we are going to combine everything we’ve learned and help you create your own brand guidelines.

Branding 105 | Compass Branding and How to Use It

Let’s bring together everything we’ve learned so far and take a look at some real-world brand examples.

Branding 103 | Defining your Target Audience

We’ve heard the term Target Audience used in the previous courses, so let’s really dive into defining and communicating with your audience.

Direct Mail 103 | Leveraging Xpressdocs for Success

This course you will learn how to create effective direct mail campaigns and use Xpressdocs to vet addresses, design high-quality marketing materials, and manage mailing lists.

Direct Mail 102 | Adding Value with Every Touch

In this course, we will explore how agents can increase the value of their real estate direct mail pieces through the inclusion of value adds such as market insight, neighborhood info, and industry knowledge.

Direct Mail 101 | Finding Your Farm

This course will explore the fundamental concepts related to direct mail “farming”, including the definition of a farm, and much more!