Social Media 210
Social Media 210 | Unlock Success with Keywords
Master social media success by leveraging the power of targeted keywords. This course will teach you exactly where and how to strategically integrate broad, niche, and location-based keywords into your posts and profile, going beyond hashtags. Discover practical tips for effective keyword usage, content planning, and performance analysis, ensuring you can stand out and attract potential clients by naturally weaving in the terms they are actively searching for.
Social Media 209
Social Media 209 | TikTok Foundations
Master how to turn TikTok's algorithm into a powerful client-building tool. This course shows you how to create authentic content that reaches millions of potential home buyers. Become the "Digital Local Authority" in your market by mastering key strategies for hooks, hashtags, and calls to action.
Social Media 208
Social Media 208 | The Blueprint for Posting a High-Impact Reel
Reels are the engine of discovery for massive organic reach. This course provides you with a definitive blueprint for posting a high-impact Reel, ensuring you master every crucial step from crafting a killer, SEO-optimized caption and selecting a 'feed stopper' cover photo to optimizing all settings for maximum audience growth.
Social Media 207
Social Media 207 | Level Up Your Listing Reels
Master the art of high-impact Listing Reels to captivate your audience and grow your brand with professional, cinematic techniques. This course will help you understand the essential gear, camera settings, and editing tips to streamline your video creation process.
Branding 202
Branding 202 | The Customer’s Journey through Real Estate Marketing
Diving further into some marketing concepts, we explore the Customer Journey in this 200 Level Branding Course.
Marketing Your Listing 202
Market Your Listing 202 | Creating a Luxury Listing Strategy highlights key tactics to utilize in luxury listing strategies.
Marketing Your Listing 201
Market Your Listing 201 | Creating a Listing Strategy will provide everything you need to know to create an effective listing marketing strategy.
Content Strategy 101
Content Strategy 101 | Feeling Confident About Content Creation
In this class, we will learn about why content creation is important, how to get started with creating and posting your own content, and when and how often to post content.
Social Media 206
Social Media 206 | Build Your Social Media Toolkit
Social media tools help to streamline the process and ensure consistency without constant management. This course will help you understand the top tools and how they could fit with your accounts.
Social Media 205
Social Media 205 | Using Analytics to Your Advantage
Learn to harness the data generated from your Facebook and Instagram profiles to drive higher engagement, reach and ultimately achieve your social media goals.
Social Media 204
Social Media 204 | Posting and Engaging: Facebook
Learn best practices for writing captions, creating a post and engaging with your audience to stay top of mind!
Social Media 202
Social Media 202 | Posting and Engaging: Instagram
Learn best practices for writing captions, creating a post and engaging with your audience to stay top of mind!
Social Media 203
Social Media 203 | Planning Content: Facebook
How does one decide what to post on Facebook? This class aims to provide plenty of great options through content bucket ideas, pre-made content calendars and more.
Digital Footprint 202
Digital Footprint 202 | Benefits of Blogging
Learn more about why we put a high emphasis on blogging to increase your website traffic and build content for your social pages.
Digital Footprint 201
Digital Footprint 201 | Getting Smart About SEO
Now that you’ve mastered the basics of your Digital Footprint, it’s time to get smart about SEO (Search Engine Optimization - aka, what helps you rank higher on search results like Google!)
Social Media 201
Social Media 201 | Planning Content: Instagram
How does one decide what to post on Instagram? This class aims to provide plenty of great options through content bucket ideas, pre-made content calendars and more.
Branding 106
Branding 106 | Creating your own Brand Guidelines
In this final 100 class, we are going to combine everything we’ve learned and help you create your own brand guidelines.
Branding 105
Branding 105 | Compass Branding and How to Use It
Let’s bring together everything we’ve learned so far and take a look at some real-world brand examples.
Social Media 104
Social Media 104 | LinkedIn Platform Overview
Learn how to create and optimize your LinkedIn profile. The course will also give a high-level tour of the platform.
Marketing Your Listing 103
Market Your Listing 103 | Your Listing Marketing Guide highlights the significance of marketing your listing, various channels available, and the advantages of utilizing multiple outlets.
