SOCIAL MEDIA 203 | PLANNING CONTENT: FACEBOOK

Welcome to the third class of the 200-level Social Media courses! Now that you know the platform basics, let’s continue to level up your Facebook skills and talk content.

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Classes

Social Media 206

Social Media 206 | Build Your Social Media Toolkit

Social media tools help to streamline the process and ensure consistency without constant management. This course will help you understand the top tools and how they could fit with your accounts.

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Social Media 205

Social Media 205 | Using Analytics to Your Advantage

Learn to harness the data generated from your Facebook and Instagram profiles to drive higher engagement, reach and ultimately achieve your social media goals.

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Social Media 204

Social Media 204 | Posting and Engaging: Facebook

Learn best practices for writing captions, creating a post and engaging with your audience to stay top of mind!

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Social Media 202

Social Media 202 | Posting and Engaging: Instagram

Learn best practices for writing captions, creating a post and engaging with your audience to stay top of mind!

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Social Media 203

Social Media 203 | Planning Content: Facebook

How does one decide what to post on Facebook? This class aims to provide plenty of great options through content bucket ideas, pre-made content calendars and more.

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Social Media 201

Social Media 201 | Planning Content: Instagram

How does one decide what to post on Instagram? This class aims to provide plenty of great options through content bucket ideas, pre-made content calendars and more.

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Social Media 104

Social Media 104 | LinkedIn Platform Overview

Learn how to create and optimize your LinkedIn profile. The course will also give a high-level tour of the platform.

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Social Media 103

Social Media 103 | Facebook Business Platform Overview

Learn how to create and optimize your Facebook Business Page. The course will also give a high-level tour of the platform.

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Social Media 102

Social Media 102: Instagram Platform Overview

Learn how to create and optimize your Instagram profile. The course will also give a high-level tour of the platform.

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Social Media 101

Social Media 101 | Intro to Social Media and Its Importance

Learn the benefits of using social media for to increase brand awareness, engage with customers, gain valuable customer insights, promote products and services, and drive website traffic.

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Classes

Community Events + Sponsorships 101

In Community Events + Sponsorships 101: Introduction to Community Event Marketing you will learn to leverage community event marketing to build trust, visibility, and connections while aligning sponsorships with goals for maximum impact.

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Community Events + Sponsorships 102

In Community Events + Sponsorships 102: Curating Your Event Kit, We’ll guide you through creating a clear timeline for ordering essential event materials—like branded tablecloths, tents, printouts, and swag—ensuring everything aligns with your event date and budget.

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Community Events + Sponsorships 103

In Community Events + Sponsorships 103: Executing Your Event With Ease, in this course we’ll cover best practices for engaging with attendees, capturing leads, and maximizing in-person interactions. By the end, you’ll have a clear action plan to confidently execute events that strengthen relationships and drive real business results.

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Social Media 203

Continue the Social Media Course

Relevant Classes You May Find Valuable

Social Media 202

Digital Footprint 104