Social Media 202
Social Media 202 | Posting and Engaging: Instagram
Learn best practices for writing captions, creating a post and engaging with your audience to stay top of mind!
Social Media 203
Social Media 203 | Planning Content: Facebook
How does one decide what to post on Facebook? This class aims to provide plenty of great options through content bucket ideas, pre-made content calendars and more.
Digital Footprint 104
Digital Footprint 104 | Take Advantage of your Compass Agent Profile
How can you maximize your Compass Agent Profile?
Digital Footprint 202
Digital Footprint 202 | Benefits of Blogging
Learn more about why we put a high emphasis on blogging to increase your website traffic and build content for your social pages.
Digital Footprint 201
Digital Footprint 201 | Getting Smart About SEO
Now that you’ve mastered the basics of your Digital Footprint, it’s time to get smart about SEO (Search Engine Optimization - aka, what helps you rank higher on search results like Google!)
Direct Mail 201
Direct Mail 201 | Getting Creative With Your Template
This course is designed to empower marketers, business owners, and creative enthusiasts with the knowledge and skills to craft eye-catching postcard layouts for effective direct mail campaigns. Participants will explore innovative approaches to design, messaging, and storytelling to enhance the impact of their postcard communications.
Social Media 201
Social Media 201 | Planning Content: Instagram
How does one decide what to post on Instagram? This class aims to provide plenty of great options through content bucket ideas, pre-made content calendars and more.
Direct Mail 105
Direct Mail 105 | Looks are Actually Everything
This course covers best practices for direct mail, focusing on choosing photos, wording, print quality, and more. It emphasizes the importance of selecting impactful and relevant photos that capture attention and convey your message effectively.
Direct Mail 104
Direct Mail 104 | Plan Ahead to Excel Later
In this course, you will uncover the benefits of early preparation, including how to best structure your schedule, where to source your direct mail themes, and how this all applies to all other marketing efforts.
Branding 106
Branding 106 | Creating your own Brand Guidelines
In this final 100 class, we are going to combine everything we’ve learned and help you create your own brand guidelines.
Branding 105
Branding 105 | Compass Branding and How to Use It
Let’s bring together everything we’ve learned so far and take a look at some real-world brand examples.
Social Media 104
Social Media 104 | LinkedIn Platform Overview
Learn how to create and optimize your LinkedIn profile. The course will also give a high-level tour of the platform.
Marketing Your Listing 103
Market Your Listing 103 | Your Listing Marketing Guide highlights the significance of marketing your listing, various channels available, and the advantages of utilizing multiple outlets.
Market Your Listing 102
Market Your Listing 102 | Preparing Your Listing for the Market highlights the significance of marketing your listing, various channels available, and the advantages of utilizing multiple outlets.
Market Your Listing 101
Market Your Listing 101 | Understanding Listing Marketing highlights the significance of marketing your listing, various channels available, and the advantages of utilizing multiple outlets.
Social Media 103
Social Media 103 | Facebook Business Platform Overview
Learn how to create and optimize your Facebook Business Page. The course will also give a high-level tour of the platform.
Social Media 102
Social Media 102: Instagram Platform Overview
Learn how to create and optimize your Instagram profile. The course will also give a high-level tour of the platform.
Digital Footprint 103
Digital Footprint 103 | Why a Website?
Learn the fundamentals of what it takes to get your website up and running, and what to consider to make your website stand out.
Branding 104
Branding 104 | Exploring your Value Proposition
Now that you’ve mastered understanding your brand purpose and defining your target audience it’s time to understand your unique value proposition.
Branding 103
Branding 103 | Defining your Target Audience
We’ve heard the term Target Audience used in the previous courses, so let’s really dive into defining and communicating with your audience.
