Course: Direct Mail Compass Marketing Course: Direct Mail Compass Marketing

Direct Mail 201

Direct Mail 201 | Getting Creative With Your Template

This course is designed to empower marketers, business owners, and creative enthusiasts with the knowledge and skills to craft eye-catching postcard layouts for effective direct mail campaigns. Participants will explore innovative approaches to design, messaging, and storytelling to enhance the impact of their postcard communications.

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Course: Direct Mail Compass Marketing Course: Direct Mail Compass Marketing

Direct Mail 105

Direct Mail 105 | Looks are Actually Everything

This course covers best practices for direct mail, focusing on choosing photos, wording, print quality, and more. It emphasizes the importance of selecting impactful and relevant photos that capture attention and convey your message effectively.

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Course: Direct Mail Compass Marketing Course: Direct Mail Compass Marketing

Direct Mail 104

Direct Mail 104 | Plan Ahead to Excel Later

In this course, you will uncover the benefits of early preparation, including how to best structure your schedule, where to source your direct mail themes, and how this all applies to all other marketing efforts.

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Course: Branding Compass Marketing Course: Branding Compass Marketing

Branding 106

Branding 106 | Creating your own Brand Guidelines

In this final 100 class, we are going to combine everything we’ve learned and help you create your own brand guidelines.

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Course: Branding Compass Marketing Course: Branding Compass Marketing

Branding 104

Branding 104 | Exploring your Value Proposition

Now that you’ve mastered understanding your brand purpose and defining your target audience it’s time to understand your unique value proposition.

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Course: Branding Compass Marketing Course: Branding Compass Marketing

Branding 103

Branding 103 | Defining your Target Audience

We’ve heard the term Target Audience used in the previous courses, so let’s really dive into defining and communicating with your audience.

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