Branding 104

Course: Branding
Written By Compass Marketing

BRANDING 104 | EXPLORING YOUR VALUE PROPOSITION

Now that you’ve mastered understanding your brand purpose and defining your target audience, it’s time to add one last piece of the puzzle to complete your brand. That last piece is understanding your unique value proposition. Once you’ve completed this course you should have a clear idea of your personal brand.

In this class, we’ll cover:

  • Differentiating yourself from competitors.

  • Defining your Unique Value Proposition.

  • How to develop a Brand for your Target Audience.

 

Continue the Branding Course

Classes
Branding 202
Branding 202

Branding 202 | The Customer’s Journey through Real Estate Marketing

Diving further into some marketing concepts, we explore the Customer Journey in this 200 Level Branding Course.

Branding 201
Branding 201

Branding 201 | Establishing Long-Term Marketing Goals

Let’s kick off the 200 level Branding classes with Establishing Long-Term Marketing Goals!

Branding 106
Branding 106

Branding 106 | Creating your own Brand Guidelines

In this final 100 class, we are going to combine everything we’ve learned and help you create your own brand guidelines.

Branding 105
Branding 105

Branding 105 | Compass Branding and How to Use It

Let’s bring together everything we’ve learned so far and take a look at some real-world brand examples.

Branding 104
Branding 104

Branding 104 | Exploring your Value Proposition

Now that you’ve mastered understanding your brand purpose and defining your target audience it’s time to understand your unique value proposition.

Branding 103
Branding 103

Branding 103 | Defining your Target Audience

We’ve heard the term Target Audience used in the previous courses, so let’s really dive into defining and communicating with your audience.

Branding 102
Branding 102

Branding 102 | Understanding your Brand Purpose

Now that you understand the basics it’s time to dive a little deeper into Brand Purpose. What’s that? Well, let’s find out!

Branding 101
Branding 101

Branding 101 | What is Branding?

Welcome to Branding 101! In this course, we’ll learn all about establishing your brand and how to communicate that in all your marketing.

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Branding 202
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Branding 202 | The Customer’s Journey through Real Estate Marketing

Diving further into some marketing concepts, we explore the Customer Journey in this 200 Level Branding Course.

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