Direct Mail 202 | Consistency in Your Content Calendar

From strategically assessing your marketing inventory to crafting a cohesive visual identity, you'll learn to captivate your audience and drive results. Discover the power of proactive planning to save time and resources while honing your skills to create impactful direct mail campaigns that stand out in the competitive real estate landscape.

Direct Mail 201 | Getting Creative With Your Template

This course is designed to empower marketers, business owners, and creative enthusiasts with the knowledge and skills to craft eye-catching postcard layouts for effective direct mail campaigns. Participants will explore innovative approaches to design, messaging, and storytelling to enhance the impact of their postcard communications.

Direct Mail 105 | Looks are Actually Everything

This course covers best practices for direct mail, focusing on choosing photos, wording, print quality, and more. It emphasizes the importance of selecting impactful and relevant photos that capture attention and convey your message effectively.

Direct Mail 104 | Plan Ahead to Excel Later

In this course, you will uncover the benefits of early preparation, including how to best structure your schedule, where to source your direct mail themes, and how this all applies to all other marketing efforts.

Direct Mail 103 | Leveraging Xpressdocs for Success

This course you will learn how to create effective direct mail campaigns and use Xpressdocs to vet addresses, design high-quality marketing materials, and manage mailing lists.

Direct Mail 102 | Adding Value with Every Touch

In this course, we will explore how agents can increase the value of their real estate direct mail pieces through the inclusion of value adds such as market insight, neighborhood info, and industry knowledge.

Direct Mail 101 | Finding Your Farm

This course will explore the fundamental concepts related to direct mail “farming”, including the definition of a farm, and much more!