Content Strategy 102

Oct 2

CONTENT STRATEGY 102 | CONSISTENCY THROUGH VISUALS

Now that you understand what basic content creation is, let’s dive deeper into the importance of consistency within visuals and how you can leverage photography, videography and color to elevate your visuals.

In this class, we’ll cover:

What is the importance of consistency within visuals?
How do I maintain consistency through photography and videography?
How can I use black and white Compass colors to accentuate bold colors in my photography and videography?

Class Resources

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Classes

Content Strategy 104

Content Strategy 103

Content Strategy 103 | Make Marketing Center Work For You

After mastering consistency through visuals, let’s take a look at how to brand yourself through Marketing Center assets and make Marketing Center work for you.

Content Strategy 102

Content Strategy 102 | Consistency Through Visuals

Now that you’ve learned about the advantages of creating and posting your own content, you will learn about the importance of maintaining consistency through your visuals.

Content Strategy 101

Content Strategy 101 | Feeling Confident About Content Creation

In this class, we will learn about why content creation is important, how to get started with creating and posting your own content, and when and how often to post content.

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Once a listing goes live, the marketing work continues. This class explores how to manage an Active Launch as an ongoing campaign by maximizing exposure and adapting to buyer feedback and market response. You will learn how to reach different audiences, evaluate performance, and adjust your strategy to keep your marketing working throughout the listing's time on the market.

WebsiteAgent BrandingPhotographyVideographyIncorporating Color

Compass Marketing

Content Strategy 102

Continue the Content Strategy Course

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