Direct Mail 105
Direct Mail 105 | Looks are Actually Everything
This course covers best practices for direct mail, focusing on choosing photos, wording, print quality, and more. It emphasizes the importance of selecting impactful and relevant photos that capture attention and convey your message effectively.
Direct Mail 104
Direct Mail 104 | Plan Ahead to Excel Later
In this course, you will uncover the benefits of early preparation, including how to best structure your schedule, where to source your direct mail themes, and how this all applies to all other marketing efforts.
Branding 106
Branding 106 | Creating your own Brand Guidelines
In this final 100 class, we are going to combine everything we’ve learned and help you create your own brand guidelines.
Branding 105
Branding 105 | Compass Branding and How to Use It
Let’s bring together everything we’ve learned so far and take a look at some real-world brand examples.
Social Media 104
Social Media 104 | LinkedIn Platform Overview
Learn how to create and optimize your LinkedIn profile. The course will also give a high-level tour of the platform.
Marketing Your Listing 103
Market Your Listing 103 | Your Listing Marketing Guide highlights the significance of marketing your listing, various channels available, and the advantages of utilizing multiple outlets.
Market Your Listing 102
Market Your Listing 102 | Preparing Your Listing for the Market highlights the significance of marketing your listing, various channels available, and the advantages of utilizing multiple outlets.
Market Your Listing 101
Market Your Listing 101 | Understanding Listing Marketing highlights the significance of marketing your listing, various channels available, and the advantages of utilizing multiple outlets.
Social Media 103
Social Media 103 | Facebook Business Platform Overview
Learn how to create and optimize your Facebook Business Page. The course will also give a high-level tour of the platform.
Social Media 102
Social Media 102: Instagram Platform Overview
Learn how to create and optimize your Instagram profile. The course will also give a high-level tour of the platform.
Digital Footprint 103
Digital Footprint 103 | Why a Website?
Learn the fundamentals of what it takes to get your website up and running, and what to consider to make your website stand out.
Branding 104
Branding 104 | Exploring your Value Proposition
Now that you’ve mastered understanding your brand purpose and defining your target audience it’s time to understand your unique value proposition.
Branding 103
Branding 103 | Defining your Target Audience
We’ve heard the term Target Audience used in the previous courses, so let’s really dive into defining and communicating with your audience.
Branding 102
Branding 102 | Understanding your Brand Purpose
Now that you understand the basics it’s time to dive a little deeper into Brand Purpose. What’s that? Well, let’s find out!
Branding 101
Branding 101 | What is Branding?
Welcome to Branding 101! In this course, we’ll learn all about establishing your brand and how to communicate that in all your marketing.
Direct Mail 103
Direct Mail 103 | Leveraging Xpressdocs for Success
This course you will learn how to create effective direct mail campaigns and use Xpressdocs to vet addresses, design high-quality marketing materials, and manage mailing lists.
Direct Mail 102
Direct Mail 102 | Adding Value with Every Touch
In this course, we will explore how agents can increase the value of their real estate direct mail pieces through the inclusion of value adds such as market insight, neighborhood info, and industry knowledge.
Direct Mail 101
Direct Mail 101 | Finding Your Farm
This course will explore the fundamental concepts related to direct mail “farming”, including the definition of a farm, and much more!
Social Media 101
Social Media 101 | Intro to Social Media and Its Importance
Learn the benefits of using social media for to increase brand awareness, engage with customers, gain valuable customer insights, promote products and services, and drive website traffic.
Digital Footprint 102
Digital Footprint 102 | Optimizing your Google My Business Account
Optimizing your Google My Business profile is a great way to stand out amongst your peers.

